![]() These include advertiser exclusivity for the game day live stream coverage for desktop and tablet computers partnering with Twitter and the NFL on Twitter’s ‘Road to the #SuperBowl ‘ and NFL Huddle site and a range of engagement tactics and fan activations on Chevrolet’s own social channels. The Chevy Game Time app is one activity among Super Bowl-related initiatives at Chevrolet. By selecting the correct or most common answer, they will be entered into drawings to win one of thousands of prizes. While watching the Super Bowl, players can answer trivia questions or polls relating to the football game, teams, commercials and other related events. If their plate appears during a Chevrolet advertisement during the game or online, they win a vehicle. In addition, players will also receive a unique license plate number. “This app takes that interactivity to a whole new level on one of the biggest days for television viewing.”Ĭhances to win begin as soon as the player downloads the Chevy Game Time app with instant win opportunities. “The way people watch TV has changed with smart phones and tablets helping viewers interact while in front of the screen,” Ewanick said. ![]() “This is the first time any company has attempted such a large-scale app, which will enhance the game watching experience and help them engage in the online conversation about the Super Bowl,” said Joel Ewanick, global chief marketing officer, General Motors. 22.Īs participants watch the Super Bowl, they can play along to win prizes from Chevrolet, Bridgestone, Motorola, the NFL and, Papa John’s Pizza and Sirius XM Radio. The Chevy Game Time app will be available in the Android Market, the App Store and at /gametime by kick off of the NFL’s NFC Championship game Sunday, Jan. Play to Win with Interactive Chevy App for Super Bowl XLVIĬhevrolet today announced a first-of-its-kind app which will allow viewers of Super Bowl XLVI to play trivia, interact with each other via Twitter, participate in polls and possibly win one of 20 Chevrolets or thousands of other prizes. All you have to do is download the application onto your phone, watch for instant win opportunities and wait for Super Bowl Sunday to start interacting. If this number matches the license plate number on any of the vehicles Chevy features during the Super Bowl, the user will win a Chevrolet vehicle. Users will also get a distinct license plate number when they first download the application. Those who answer correctly or give the most common answer will then be entered into a drawing to win prizes from the NFL, Chevrolet, Motorola, Bridgestone, Sirius XM Radio and Papa John’s. Once downloaded, the Chevy Game Time app instantly connects you to trivia games, polls and instant win opportunities.ĭuring the game, Game Time app users will be sent questions and polls to answer about the game, competing teams, commercials and other material. Those who download it also have chances to win thousands of prizes, including 20 different Chevrolet vehicles. And as we found out from the press release on Autoblog, the prizes Chevrolet is offering through this interactive app are definitely worth watching the game for, even if you aren’t a football fan.Īvailable through the Android Market, App Store and Chevrolet’s website, the Chevy Game Time app is the first of its kind, allowing thousands of Super Bowl viewers to interact through Twitter while watching the game. While the company has some unique commercials in the works for this year, Chevrolet is also bringing football fans a new way to interact during the game with a special mobile application. As the Patriots and Giants prepare for Super Bowl XLVI in a couple weeks, Chevrolet is also preparing for the big day.
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